Golubchik.TV is the first in US & Canada free and uncensored live Russian language 24-hour interactive entertainment channel, accessible live and on demand on the web, on televisions connected to computers or media centers and on compatible wi-fi/3G mobile devices.
In a nutshell it is a hybrid between radio, tv and web, and being the newest wave in digital media world we are exploring the possibilities along with our audience.
Target audience: US and Canadian Russian-speaking professionals and office workers, age 25-55, with higher hh income and buying power. We are also reaching out to the audience that drifted apart from shrinking conventional immigrant media (Russian newspapers/tv).
We are looking at reaching an active daily live audience of 20,000 people across US and Canada within the first 3 month, with a goal of 100,000 people by the end of first year.